Survey Sampling: Featured Book! 
Sampling Techniques, 3rd Edition

By William G. Cochran

Foundations of survey sampling. This book describes the body of theory that forms the foundation of modern survey sampling. It covers a wide range of sampling methods, from simple random sampling to complex, multistage sampling plans. And it describes the math behind common sampling issues - confidence limits, sample size, design effect, ratio estimation, survey precision, etc. This book covers a lot of useful topics, but it is not for the faint of heart. The material is complex, and does require a good technical background.
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 More Excellent Books on Sampling 
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Floyd J. Fowler

This book covers the very latest methodological knowledge on surveys. It offers a sound basis for evaluating how each aspect of a survey can affect its precision, accuracy, and credibility. Throughout the book, the author puts the profound changes taking place in the survey research world today into perspective, helping researchers learn how to best use new and traditional options for collecting data. > Buy Now

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Practical Tools for Designing and Weighting Survey Samples (Statistics for Social and Behavioral Sciences)
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Survey sampling is fundamentally an applied field. The goal in this book is to put an array of tools at the fingertips of practitioners by explaining approaches long used by survey statisticians, illustrating how existing software can be used to solve survey problems. Several survey data sets are used to illustrate how to design samples, to make estimates from complex surveys for use in optimizing the sample allocation, and to calculate weights. > Buy Now

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Designing and Conducting Survey Research: A Comprehensive Guide
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This book is a complete, practical guide to conducting sample survey research. It explains all major components of survey research, including construction of the instrument, administration of the process, and analysis and reporting of results. Clear, concise, and accessible, this guide shows how to conduct a survey research project from start to finish. > Buy Now

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Applied Survey Sampling
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This book is is designed to be accessible without requiring advanced statistical training. It covers a wide range of topics, from the basics of sampling to special topics such as sampling rare populations, sampling organizational populations, and sampling visitors to a place. It also addresses recent changes in the survey environment such as declining response rates, the rise of internet surveys, the need to accommodate cell phones in telephone surveys, and emerging uses of social media and big data. > Buy Now

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Sampling of Populations: Methods and Applications
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This book guides the reader through the basic concepts and procedures that accompany real-world sample surveys, such as sampling designs, problems of missing data, statistical analysis of multistage sampling data, and nonresponse and poststratification adjustment procedures. Rather than employ a heavily mathematical approach, the authors present illustrative examples that demonstrate the rationale behind common steps in the sampling process, from creating effective surveys to analyzing collected data. > Buy Now

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Mathematical Methods in Sample Surveys (Series on Multivariate Analysis, Vol. 3)
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Understand the math behind surveys. This book is about the mathematics of survey sampling. Topics covered include: simple random sampling, stratified sampling, cluster sampling, and two-stage sampling. The presentation is both elementary and rigorous. It is elementary in that it requires no calculus -- only a knowledge of basic arithmetic. One warning: Even without calculus, the material is demanding. It is, after all, math. If you are intimidated by mathematical proofs, this book is not for you; but if you want to understand the math behind survey sampling, you will not be disappointed. This book really delivers. > Buy Now

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